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Social Media Marketing Why, How Come and How To?

Social media has become highly prevalent with this generation. To… Social media has the ability to increase exposure for your company. Take a look at a few statistics from the 2012 Social Marketing...

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Discover How to Build Your Brand Authentically on Social Media: Practical...

Do you struggle with finding ideas to post on social… Building trust and reliability with potential and current clients will lead not only to a loyal following, but will bring new clients in the door....

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Breaking Down Social Media: How to Choose a Social Media Platform That is...

When choosing which social media platform to utilize for your… The most important step before getting started is to determine what your objective is. Many businesses skip this step and end up spending...

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Myths and Realities of Acne

During a recent three-country lecture tour, I happened to attend… Whether she meant herself personally, or because of modern drugs and treatment acne has become somewhat a past skin disease, I could...

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Shedding Light on New Sun Protection Ideas

The sun is a subject that forever prevails in the… Development of a new generation of sunscreens that provide protection through the full ultraviolet radiation spectrum has become a major focus....

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Healthy Summer Skin

In the changing of the seasons, we see how organisms… We may note these changes around us, but too often, in the busyness of our lives and the many distractions and demands of family, friends, and...

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The Facial Advancement

Facials are changing from the old-fashioned European to more clinical… Every aesthetician should be trained in the classic European facial. This facial consists of a cleanser, exfoliator, toner,...

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10 Things About...Sensitive Skin

Sensitive skin is a broad term ranging from easily irritated… 1. In addition to the erythema, edema, inflammation, and dryness (characteristics of dermatitis), sensitive skin also experiences a cascade...

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What is Your Skin Care Ritual? | Margarita Saian, DERMASCOPE’s February Trade...

I cleanse my face with SAIAN’s Replenishing Cleanser, followed by the Active Renewal Serum and Active Renewal Crème – both have six peptides based on hyaluronic acid. I do the same routine in the...

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Relieve Your Client’s Stress with Essential Oil

Wellness and well-being experts ranging from swamis to surgeons agree… As an ancient relaxation technique, aromatherapy is a time-honored stress reliever, coming to us across the eons from every...

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Skin Care MYTHS: There are only two types of wrinkles.

STATEMENT: There are only two types of wrinkles. Facts: Aging is a natural biological and physiological process that occurs as time passes. How this aging occurs and manifests itself on the skin is an...

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Lignin in Sunscreen may be Beneficial

New studies have revealed that adding lignin to sunscreens may… Lignin is a complex polymer that is derived from wood and the cell walls of plants and algae. It is a good absorber of ultraviolet...

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Performing Peels to Alleviate Dark, Rough Elbows and Knees

The elbows and knees are commonly-neglected areas of the body… The discoloration that occurs on these areas is due to the buildup of dead skin cells. Skin care professionals can perform chemical peels...

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Soothe and Control Clients’ Eczema

One of the most common skin issues facing us when… Since over 30 million Americans cope with the symptoms of eczema, chances are there are a number of them among your clients. First, before any skin...

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